Alex brings over 10 years of experience working across PR, content creation, digital consultancy and more. Currently residing in Dallas, Texas, but born & raised in Phoenix, Arizona, Alex graduated from The University of Texas at Austin before beginning her career in PR and marketing. Alex honed her PR skills at Houston-based Love Advertising before moving into a director of marketing role at a real estate investment firm. All the while, she kept up with her personal blog. When an opportunity came knocking to take it full-time, she jumped at it. Alex has worked in partnership with brands such as Walmart, Bahamas Air & Visit the Bahamas, Toyota, MacKenzie Childs, and others. They engaged Alex for paid content-creation initiatives, including beautiful imagery, travel guides and more on her blog and corresponding social media channels.

Since becoming a mom, Alex has parlayed her vast experience on the small business content creator side to managing and helping other small business owners with their social media, marketing and PR. Her client roster includes a variety of small businesses such as a home remodeling company, a needlepoint designer + a small needlepoint store, an interior designer and real estate agents. When she isn’t working, Alex still runs her own blog, Adored by Alex, loves to spend time with her family, needlepoint and travel.

Utilizing her multiple years of marketing industry experience, along with her experience as a full-time content creator, Alex works to provide bespoke marketing, coaching and strategy services for entrepreneurs.